Why do we buy calligraphy and painting art?

俗話說得好，“家中無字畫，必是俗人家。”人喜歡在家里懸掛或者收藏一幅畫，更多的是文化帶來的享受。

As the saying goes, "if there is no calligraphy or painting at home, it must be a vulgar family." Chinese people like to hang or collect a painting at home, which is more the enjoyment brought by culture.

審美上：通過作品，可以愉悅我們的生活。例如將藝術品作為朋友、親人間的禮物去紀念彼此生命中重要的一刻，生日或婚禮。而這份禮物將作為一個永恒的元素，流傳、牽絆著雙方，或是作為傳家寶延續到將來。

Aesthetically: through works, we can enjoy our life. For example, take art as a gift between friends and relatives to commemorate an important moment in each other's lives, birthdays or weddings. As an eternal element, this gift will spread and bind both sides, or continue to the future as an heirloom.

思想上：由于藝術是一種表達方式藝術家對世界的看法，當我們在選擇購買的作品時也間接反映我們在各方面的價值觀，以及對世界的理解。

Ideologically: since art is a way of expression, artists' views on the world also indirectly reflect our values and understanding of the world when we choose to buy works.

那么，如何收藏字畫呢？

So, how to collect calligraphy and painting?

一，如果你在畫廊或者展會上看到某件藝術作品，并且瞬間就愛上了它，那么，條件允許，你就馬上直接購買；二，你花時間通過藝術學院或美術館學習后在理性選擇購買。

1、 If you see a work of art in a gallery or exhibition and instantly fall in love with it, you can buy it directly if conditions permit; 2、 After you spend time studying through an art college or art museum, you choose to buy rationally.

而閱讀藝術雜志和新聞文章的藝術部分是一種很好的學習方式，它會讓你去考慮購買什么，并在考慮理解什么是你喜歡的作品時，從而能得到你想買怎樣的藝術作品。

Reading the art part of art magazines and news articles is a good way to learn. It will let you think about what to buy and understand what works you like, so as to get what works of art you want to buy.

在閱讀時，即使遇到一些評論家寫的關于藝術文章是你不可理解的，甚不必要的，也不要輕言放棄。因為，評論家的觀點是否對錯，他會都讓你進行思考，而這些思考會伴隨你的學習升華，并一直留在你身邊，幫助你了解自己的生活與想購買的作品。

When reading, don't give up even if you encounter some art articles written by critics that are incomprehensible or even unnecessary. Because whether the critic's point of view is right or wrong, he will make you think, and these thoughts will sublimate with your learning and stay with you all the time to help you understand your life and the works you want to buy.

言鼎字畫網簽約書法家吳玉獻作品

Works of calligrapher Wu Yuxian signed by Yanding calligraphy and painting network

如何收藏字畫？字畫收藏購買前的四問

How to collect calligraphy and painting? Four questions before buying calligraphy and painting collection

倫敦大學近期進行了一項科學調查，得出的結論是，欣賞藝術品與愛上一個人對大腦有著相同的影響。調查中，當每個參與者看著波提切利和莫奈的畫作時，參與者大腦的血液流向與快感相關的部分以及欲望區都增加了10％的數據。所以說，當你想買一個藝術品時，更重要的因素是你應該熱愛它。同時，為了避免購買作品時全部被主觀感受所引起，您在選擇作品時也應該自問自己以下四個問題：

A recent scientific survey conducted by the University of London concluded that appreciating art has the same effect on the brain as falling in love with a person. In the survey, when each participant looked at Botticelli's and Monet's paintings, the blood flow to the pleasure related parts and desire areas of the participants' brain increased by 10%. So when you want to buy a work of art, the more important factor is that you should love it. At the same time, in order to avoid being caused by subjective feelings when purchasing works, you should also ask yourself the following four questions when choosing works:

1、這件作品讓我感覺到了什么？

1. What does this work make me feel?

你喜歡它嗎？你討厭它嗎？它會喚起一種懷舊感嗎？無論是什么感受，這件作品也一定要對你是有所刺激的，因為當你將它購買后，它會融入到你的日常生活中，如果你對它無動于衷，那它就失去了藝術本身的功效。

Do you like it? Do you hate it? Does it evoke a sense of nostalgia? No matter how you feel, this work must also stimulate you, because when you buy it, it will be integrated into your daily life. If you are indifferent to it, it will lose the efficacy of art itself.

2、我喜歡它是什么？顏色，形狀，形式，主題？

2. I like it. What is it? Color, shape, form, theme?

當你要創作一個系列的時候，需要清楚你喜歡這件作品的哪一點。作為一名買家，在你開始探索每件作品的時候，記錄下你喜歡它的哪些地方，這將有助于你了解你喜歡什么。

When you want to create a series, you need to know what you like about this work. As a buyer, when you start exploring each work, record what you like about it, which will help you understand what you like.

3、不能確定喜歡它的原因到底是什么?

3. I'm not sure why I like it?

不知道沒有錯，但一定要有。因為一件作品可以給觀者創造出一種感覺，這是有價值的。

I don't know there's nothing wrong, but there must be. Because a work can create a feeling for the viewer, which is valuable.

4、它是否讓我以不同的方式看待這個世界？

4. Does it make me see the world differently?

雖然看到一件特定的作品，僅僅感到高興并決定擁有它就足夠了，但藝術家的作品確實有一些值得一說的地方，它能讓你審視內心，思考你如何看待這個世界。因為沒有人能保證你投資的任何東西會增值，所以它是否讓你以不同的方式看待這個世界尤為重要。

Although it is enough to see a specific work and just feel happy and decide to own it, there are some places worth talking about in the artist's work. It can let you look at your heart and think about how you see the world. Because no one can guarantee that anything you invest in will increase in value, it is particularly important whether it allows you to see the world in a different way.

言鼎字畫網簽約書法家吳玉獻作品

Works of calligrapher Wu Yuxian signed by Yanding calligraphy and painting network

作為投資，新興藝術類是個不錯選擇

As an investment, emerging art is a good choice

購買藝術品需考慮的因素是你對作品的愛，因為在往后的日子，它將陪伴在你左右。而如果以投資為目的去購買藝術品，新興藝術家的作品算是一個不錯的起點。一則由于他們的價位普遍還在起步階段，較低；二則由于這類藝術家的作品類型還有相當長的上升空間。

The factor to consider when buying art is your love for the work, because it will accompany you in the future. If you buy art for the purpose of investment, the works of emerging artists are a good starting point. First, because their price is still in its infancy, it is low; Second, there is still a long way to go because of the types of works of such artists.